D’Alfonso seeks to accompany people in their processes of discovery and personal transformation to create their value propositions that they will contribute to the world.

To give it a modern face and reach a younger audience, we redesigned the logo without losing its essence and identity. We keep its symbol and modernize its color.

To generate the graphic system, the use of geometric shapes, prints and specific patterns was proposed to obtain
dynamism and diversity, applicable to all kinds of pieces. The oriental universe is evidenced in the organic of the forms and in the resources such as the repetition of figures and sizes.